About Us

643 Research is a full-service qualitative market research company, dedicated to finding actionable solutions for our clients.  We have over three decades worth of experience in a wide variety of sectors and methodologies.


  • Focus Groups
  • IDIs
  • Home visits
  • Shop-alongs
  • Mystery Shopping
  • Ethnography


  • Automotive
  • Brand Research
  • Concept/Ad Testing
  • Consumer Goods
  • Durable Goods
  • Electronics
  • Education/Non-profit
  • Fashion
  • Finance
  • Food and Beverage
  • Government/Military Services
  • Healthcare/Pharmaceutical
  • HR
  • IT
  • Travel and Tourism

Quality control is key.  Not only are our moderators highly experienced in a variety of methodologies and situations, but we also know how to identify many of the pitfalls that can entangle effective market research.

We review and check screeners to ensure legitimate respondents are recruited, not “cheaters.”  In addition, we develop re-screeners to ensure no one falls through the cracks.

We provide feedback to the recruiters and facilities about the quality of the respondents so to improve the qualitative research field as a whole.